“In my experience, small to medium size businesses tend to know their product and their customer very well. The recurring challenges for growing businesses revolve around setting achievable goals and maximising available resources efficiently and effectively without compromising on product quality or customer satisfaction.”

Areas of Focus

Business Strategy

Small to medium businesses are often built on the hard work, grit and determination of the founder with a focus on 'doing' rather than 'planning'. A strategy that outlines a roadmap towards longer-term goals is important in order to unlock the potential of the business and pre-empt risks to achieving these goals.

Optimising Performance

Decisions around resourcing for growing businesses tend to be dynamic and often reactive. Taking the time to step back and analyse resource allocation is necessary to ensure all available resources and personnel are positioned to have their maximum impact. This includes timely introduction of appropriate technology rather than purchasing software subscriptions to fill a void, which can often compound operational problems as well as incur a recurring cost.

Measurable Success

With technology at our fingertips in every walk of life, the ability to measure progress across a business has never been easier. Regular analysis of performance and assessment of progress towards goals is vital in ensuring that businesses remain focused on achieving targets.